OUR  PEOPLE

ROBERT E. LEGER, CLU, ChFC

President, Applied Financial Strategies

Bob brings his clients over 40 years of experience and a wealth of expertise in many areas including; customized individual financial plans, investment management, executive benefit and business succession plans, education funding, retirement and estate planning. Bob works with a diverse clientele which includes affluent individuals and families, business owners and executives, professionals and retirees.

Bob is a Series 7 General Securities Registered Representative of Woodbury Financial Services, Inc.,  a  Registered Broker Dealer.

He is also an Investment Advisor Representative of Woodbury Financial Services, Inc., a Registered Investment Advisor firm.

Being dually registered, he always places the needs and best interests of his clients first, without regard to compensation when acting as either a Registered Representative or an Investment Advisor Representative.

Bob is a licensed insurance agent for life, health, disability income, and variable contracts in Alabama, Arkansas, Kentucky, Mississippi, North Carolina and Tennessee.

Bob is a member of the National Association of Insurance and Financial Advisors as well as the Financial Planning Association of Greater Memphis.

Stacy joined Applied Financial Strategies in 2015 bringing over 20 years of business experience. She understands the importance of maintaining good client relationships and is committed to helping Mr. Leger service his clients. Stacy is a Notary Public, a native Memphian and graduated with honors from the University of Memphis.

Deb joined Applied Financial Strategies in 2019 as Marketing Coordinator.  Deb has lived in Memphis most of her life. She attended the Memphis College of Art then served an  apprenticeship in printing and graphic design. She brings over 25 years of business experience and technical expertise.

Stacy Hesson
Administrative Assistant

Deb Parkinson
Marketing Coordinator